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Global Entrepreneurship (Special Graduate)

For more details on the courses, please refer to the Course Catalog

교육과정
Code Course Title Credit Learning Time Division Degree Grade Note Language Availability
GSGE031 AI, Bigdata, IoT and technology commercialization 3 6 Major Master 1-5 Korean Yes
Fourth industrial technology is creating new business areas. This course aims to cultivate the ability to successfully carry out the commercialization of the fourth industrial technology. Technology commercialization is the most important sector for start-ups. In particular, technology-based start-ups are very difficult to start and succeed due to technical uncertainty, market uncertainty, and environmental uncertainty. This course learns the factors that lead to success in technology commercialization. Learn key Fourth industrial technologysuch as AI, BIGDATA, IOT, ROBOT, BIOHEALTH, 3D PRINTER,DRON,CYBER PHYSICS etc. Based on this prior learning, Students learn the factors, systems, and policies that lead to the success of technology commercialization. Policies learn by comparing technology commercialization policies of other countries such as the United States, Israel, and China. Specifically, the concepts and importance of technology commercialization, technology commercialization and entrepreneurship, technology commercialization models and examples are learned. Technology commercialization will take precedence over R&D. R&D PROJECT excavation methods and models are also learned as strategies for product items deriving . Technology commercialization is also carried out through licensing and selling of technology through the technology portfolio. To learn how to market these technologies and how to value them. Spinoff is very important for this type of commercializa
GSGE032 Global Digital Marketing 4.0 2 4 Major Master 1-5 Korean Yes
The 4th industrial revolution technology is spreading to three axes: digital mega trend, physical mega trend, and biological mega trend, and digital marketing in the era of the 4th industrial revolution includes mobile, digital signage, SNS, IPTV, AR, VR, etc. With the convergence between digital technology and traditional media, it is developing into digital convergence beyond the digital revolution. Accordingly, digital marketing before the 4th industrial revolution was compulsory and one-way marketing, whereas marketing after the 4th industrial revolution is changing to an interactive digital marketing centered on voluntary action based on participatory and interactive marketing. The course will be composed of nine major parts: 1)the 4th Industrial Revolution and the change of marketing paradigm; 2)understanding of digital marketing, 3)digital advertising strategy, 4)digital traffic building, 5)measurement of the effectiveness of digital advertising, 6)big data marketing, 7)AI digital marketing, 8)VR·AR digital marketing, 9)block chain digital marketing. The purpose of this course is to debate students to the field of global venture business and recent global digital marketing 4.0 cases, it is designed to assist students in understanding the global environment, global strategy, and global organizational forms.
GSGE033 Study on Startup Organization 2 4 Major Master 1-5 Korean Yes
This course is designed to introduce the main concepts of organizational management which will enhance your capacity to build an equitable and a creative startup company. We study the characteristics of startup organizations as a system, explore environmental changes and new business opportunities, and discuss the future of startup organizations. Finally, we study the leadership that strengthens the competencies of startup members for the entrepreneurial success.
GSGE034 AI Convergence Startup Seminar 2 4 Major Master Graduate School of Global Entrepreneurship - No
This course acquires the latest issues in the field of start-up and professional knowledge related to the application of 4th industrial revolution technology through seminars by external experts. Through seminars, various topics such as recent start-up policies, latest technology trends, AI-based technology startups applying artificial intelligence and big data technology, and future predictions are studied through external experts by subject, and comparative analysis is conducted through overseas best-case studies.
GSGE035 Theory of Startup Innovation 2 4 Major Master 1-5 - No
Most importantly, the rate of changes has proven that customer-centric business models have the potential to succeed. Stanford Research Institute (SRI) is known as a think tank in the United States for developing numerous technologies such as computer mouse and the Internet with the vision of making a better world with new technology development over 70 years ago. As CEO Curtis Carlson took office, he created numerous successful spun-off startups such as Apple's Shiri and Davinchi medical robots through the Value Creation Forum (VCF) process, which brought 100 patents and more than 5% of spin-off startups to the market every year. In order to expand this process to Silicon Valley, it began to spread the ‘5DOI (Discipline of Innovation)’ model. This lecture proceeds as an action learning-based lecture that learns and implements a successful entrepreneurship model through innovation. Learn the process and methodology of business modeling for innovative ideas based on the proven SRI 5DOI model. The main purpose is to develop the ability to realize the process and method of success and develop it into a successful entrepreneurship model.
GSGE036 Business Model Methodology 2 4 Major Master 1-5 Korean Yes
The long-term competitiveness of today's entrepreneurs depends on their ability to create innovative business models. The purpose of this class is to learn and practice how to create innovative business models. After successfully completing a course, students will be able to: 1. Establish a business model 2. Business model analysis 3. Business model innovation In this class, you will learn several ways to establish a business model. Methodologies include business model establishment using Business Model Canvas, Lean Canvas, and Business model navigator methodologies.
GSGE037 Startup finance & Accounting 2 4 Major Master Korean Yes
This subject deals with the process of strengthening practical capabilities from the accounting basics related to startups. In the case of technology start-ups, the financial problem that they face after starting their own business is serious. This subject acquires accounting information necessary for the growth process, such as the operation of internal funds and the attraction of external funds. In particular, based on basic lectures on financial statements such as income statements and cash flow statements, the basic knowledge of long-term profit and cost management is taught to startup CEO and accountants. Through this lecture, CEO is to cultivate the basic knowledge of accounting that startups need to know, as well as the ability to persuade VC and AC for future financing
GSGE038 Consulting & Coaching 2 4 Major Master 1-5 Korean Yes
Purpose of his subject is to cultivate the consulting and coaching capability for startups CEO. As a start-up consultant, it promotes individual potential growth by learning the characteristics of startups, response to market changes, strengthening the capabilities of representatives necessary for the entire process of start-up, organization formation, and coaching on overall management activities. This subject is to develop capabilities as a start-up consultant through overall consulting activities such as environmental analysis, capability analysis, goal strategy derivation, and business feasibility, and coaching to be applied in the actual field. Students can have the qualities and abilities of a start-up consultant with expertise through consulting and coaching learning based on practical knowledge and experience in the startup field.
GSGE039 Technology Valuation for Startup 2 4 Major Master 1-5 Korean Yes
This course evaluates the value of the technology possessed by startup founders and cultivates the ability to practically commercialize it. Technology, an intangible asset, plays an important role in technology-based startups. In this course, students learn about technology valuation of various startups, including incom approach, market approach, and cost approach.
GSGE040 Entrepreneurship and Innovation 2 4 Major Master 1-5 Korean Yes
This course is to study an innovative and socially responsible entrepreneurship. Since a company is an organization of capital that operates for the purpose of earning profit, it must first generate profit in order to survive. At the same time, we also have a social responsibility to return profits to society. Entrepreneurs must continuously innovate to create profits. At the same time, Entrepreneurs must organize the organization of Entrepreneurs start-up company, carry out marketing, and pursue global expansion. This course covers these topics.
GSIA004 e-Business 2 4 Major Master 1-5 IT Consulting - No
This course investigates the impact of recent Internet technologies on the environment, strategy, and operations of businesses and governments. Moreover, it helps to understand which paradigm shift has brought about by spreading the Internet over off-line and on-line markets.
GSIA009 Project Management 2 4 Major Master 1-5 IT Consulting Korean Yes
This course introduces the overall processes and the methodologies for successful software project management. Concretely, this handles a series of tasks such as planning, estimation of resources and cost, evaluation, and improvement.
SFC5018 Smart Factory ConvergenceTechnologySeminar 3 6 Major Master/Doctor Smart Factory Convergence Korean Yes
In this course, you will learn the latest issues in the field of smart factory convergence technology and expertise related to the application of intelligent information technology through seminars of external experts. Futuristic manufacturing system that combines smart factory convergence technologies such as cloud/edge computing, IoT sensor data, digital twin, AI-based vision, and RPA to the existing manufacturing environment to maximize data value, optimize operations, and integrate quality management It is important. This course highlights understanding and prospects for smart factories, analyzes major convergence technologies, and learns strategies and methodologies for developing various digital manufacturing systems and solutions.